FOR IMMEDIATE RELEASE

www.midwestmtn.com

April 20, 2015

The 60th Bi-annual Outdoor Adventure Expo

JOIN MIDWEST MOUNTAINEERING MOBILE ALERTS - TEXT EXPO15 TO 86677 and be entered to win a FREE pint glass and Bent Paddle Beer (20 winners!) Friday evening- 
by participating, you consent to receive text messages sent by an automatic telephone dialing system.  Consent to these ters is not a condition of a purchase. Message and Data rates may apply.  Text STOP to 86677 to opt out.  T&C/Privacy Policy:http://www.midwestmtn.com/privacy
 

Canoe, Kayak and Stand-Up Paddleboard On-Water Demo 3-7pm - Thursday, April 23   

Try before you buy. Lots of models available, along with manufacturer's representatives to answer all your questions.  Lake Nokomis Thursday April 23, 3-7 pm 

All the demo details are here:   http://outdooradventureexpo.com/paddlesports-demo.php   Some on-water classes are available - see the Expo website Demo page for details. 


 
 A big THANK YOU to all our  Expo sponsors:  Accent/Cannon Paddles, Bent Paddle Brewing Co., Canoeing.com, Chaco, City Pages, Granite Gear, Icebreaker, Katadyn, KFAI Radio, Minnesota Public Radio (MPR), Minnesota Trails Magazine, Mountain Hardwear, MSR, Northstar Canoes, SmartWool,  The North Face, Vasque,  Wenonah Canoe, Western Mountaineering, Wilderness Systems
 
 The Radical Reels Tour Saturday, April 25 - 7:30pm
The Radical Reels tour brings a selection of the best films from Radical Reels night right here to Midwest Mountaineering.  Whether you're an experienced mountaineer or an armchair adventurer, this event is for everyone.  Don't miss the excitement!  Read all of the Radical Reels Tour details and film trailer on the Outdoor Adventure Expo website: 
http://www.outdooradventureexpo.com/radical-reels-tour.php   Tickets are not on sale at the auditorium door. 
Tickets are $15, available at the store, and online at www.midwestmtn.com/tickets   ($3 convenience fee for online orders).

 Outdoor Adventure Expo is Friday (2-9:30pm), Saturday (9am-6:30pm) and Sunday (10am-5pm), April 24, 25, and 26  

Go to www.outdooradventureexpo.com for all the details


Mobile Special for Expo Beer and Gear!

Text EXPO15 to 86677  and be entered to win a FREE pint glass (including Bent Paddle Beer!) there'll be a total of 20 winners.

By participating, you consent to receive text messages sent by an automatic telephone dialing system. Consent to these terms is not a condition of a purchase. Message and Data rates may apply. Text STOP to 86677 to opt out. T&C/Privacy Policy: http://www.midwestmtn.com/privacy


DON'T FORGET:  The store is open all day Wednesday  We're  closed  all day Thursday, and closed  Friday until 2pm, for set up.  Expo begins at 2pm on Friday.  Thrifty Outfitters remains open all its regular hours. Enter Thrifty through the stairway door on Cedar Avenue. 
 
Here are your Expo Coupons!

Expo coupons p1 Expo coupons p2

Expo coupon 3

Expo coupon 3

Expo coupon 3


Click on any coupon image for a printable three-page pdf version.  (Note: when your print window opens, you may need to click on the image to show the coupon page full-size.)    Print or forward the coupons for a friend! Usage limited to one of each type of coupon per person per day,  rung under your customer name.  If  you have any trouble printing the coupons, just ask for them at customer service. 


 Please note that canoes and kayaks are excluded from the coupons but they're still ON SALE!  Go here  http://www.midwestmtn.com/departments/paddling
to see the canoe and kayak sale prices.   Everything in the store is ON SALE 


Outdoor Diva Night is Thursday, May 7 - you won't want to miss this fun-filled evening.. bring your friends and have a great time!

Thursday, May 7 -  12:00pm – 9:15pm  - Outdoor Diva Night
Outdoor Diva NightSponsored by: SmartWool, Merrell, prAna, and Minnesota Women's Press
Join us at the store and the lake for a fabulous day of fun!  There are a smorgasbord of activities and goodies to choose from, including: Steph Davis
Register for prizes - winners have one week to pick up prizes - list of winners displayed at 9:00p.m. and via email.
Special discounts for women from SmartWool, prAna, etc.  And a 20% off anything coupon emailed to customers on our email list.


Noon to 4:00p.m.:  Kayak and SUP demo at Lake Nokomis.  Paddle and receive a free waterproof aLokSAK for your mobile device.  Hosted by Midwest Mountaineering’s Zoe and Alyssa.
4:00p.m.:  Wine, other beverages, cheese and munchies - at three different stations - wine and beverage station is in Thrifty Outfitters.
5:00 to 6:00p.m. AND 6:00 to 7:00p.m.:  Mississippi River / Stone Arch Bridge Hike – a free pair of SmartWool socks to women completing one of the hikes.
6:00 to 8:00p.m.:  Free massage therapy by Benjamin Joseph and Associates (tips welcome).
6:00 to 8:00p.m.:  Free climbing instruction and shoe rental in our climbing cave with instruction by Midwest mountaineering employee Carolyn Hansen.  Ring the bell for a free zipper thermometer!


7:00 to 7:45p.m.:  Steph Davis presentation sponsored by prAna across the street in the U of M Humphrey Center's Cowles Auditorium
8:00 to 8:45p.m.:  Steph Davis presentation sponsored by prAna across the street in the U of M Humphrey Center's Cowles Auditorium
Stephanie "Steph" Davis is an American rock climber, BASE jumper and wingsuit flyer.  She is one of the world's leading female climbers, having completed some of the hardest routes in the world!


8:00 to 8:45p.m.:  Free Yoga class led by Shannyn Joy Potter.  Class attendees will receive a free Pack-It-Up collapsible cup.

9:00pm - drawing for prize winners - you need not be present to win


Treat yourself to a super-fun afternoon and evening!  For women only, so bring the girls and c’mon out!  Midwest Mountaineering and Lake Nokomis

  All Midwest Mountaineering events are at www.midwestmtn.com/current-events